Though customer relationship management (CRM) software is easier to implement and use than ever, your project can still backfire if you don’t follow best practices. Find our three causes of CRM failure and how to avoid them in your implementation.
Common CRM Strategy Pitfalls There are no one-size fits all CRM software systems on the market today—and that’s a good thing. Modern enterprises operate in such varying and unique ways that it would be unreasonable to expect a silver bullet CRM that could be mapped onto any business and instantly improve their sales processes. As …
